Monday, October 10, 2011

Information Therapy via Technology

My presentation at the 2nd Annual Conference on "Putting Patients First". I alongwith my good friend Aditya, contributed a chapter to the book USING INFORMATION THERAPY TO PUT PATIENTS FIRST. This presentation touches upon some of the ideas from that chapter.

Monday, September 05, 2011

Happy Teachers Day

 
This is to every teacher I know, man, woman and experience.  

Some gave me long discourses, 
Some created sparks, 
Some provided  clarifications, 
and Some made me learn things new....
but I am what I am due to you. 
Thanks for having taught me everything I know; 

I wish everyone gets to learn from teachers like you... 
N.B. 5th of September is celebrated as Teachers Day in India.

Here is a beautiful letter from Abraham Lincoln to the principal of son's school.

He will have to learn, I know,
that all men are not just,
all men are not true.
But teach him also that
for every scoundrel there is a hero;
that for every selfish Politician,
there is a dedicated leader...
Teach him for every enemy there is a
friend,

Steer him away from envy,
if you can,
teach him the secret of
quiet laughter.

Let him learn early that
the bullies are the easiest to lick... Teach him, if you can,
the wonder of books...
But also give him quiet time
to ponder the eternal mystery of birds in the sky,
bees in the sun,
and the flowers on a green hillside.

In the school teach him
it is far honourable to fail
than to cheat...
Teach him to have faith
in his own ideas,
even if everyone tells him
they are wrong...
Teach him to be gentle
with gentle people,
and tough with the tough.

Try to give my son
the strength not to follow the crowd
when everyone is getting on the band wagon...
Teach him to listen to all men...
but teach him also to filter
all he hears on a screen of truth,
and take only the good
that comes through.

Teach him if you can,
how to laugh when he is sad...
Teach him there is no shame in tears,
Teach him to scoff at cynics
and to beware of too much sweetness...
Teach him to sell his brawn
and brain to the highest bidders
but never to put a price-tag
on his heart and soul.

Teach him to close his ears
to a howling mob
and to stand and fight
if he thinks he's right.
Treat him gently,
but do not cuddle him,
because only the test
of fire makes fine steel.

Let him have the courage
to be impatient...
let him have the patience to be brave.
Teach him always
to have sublime faith in himself,
because then he will have
sublime faith in mankind.

This is a big order,
but see what you can do...
He is such a fine fellow,
my son!


Friday, July 15, 2011

Why use experts for a Medical Practice Website?

I believe in Information Therapy and a Medical Website is a very powerful tool to facilitate it. But to effectively impart information therapy, requires more than putting up 5 pages of text with some fancy images. Its important to use medical web experts to help create a site which is visually appealing, medically correct and patient friendly. I see tons of bad sites, and to be frank a few years back my own firm provided what I regard as medical websites which were not up to the mark to a couple of its clients. Thankfully, these sites were upgraded for free when our team learnt all about "What makes a Good Medical Website".

Here is a 7 step rule which serves as the basic rule set of a Good Medical Website.
1. Ensure Simple Navigation. Follow Jakob Nielsen's rules.
2. Make text readable; on different devices.
3. Use Images and Audio Visual Aids to communicate and explain Diseases and Conditions
4. Provide contact forms and let patients and peers email you.
5. Keep the content fresh and updated.
6. Ensure that every paper one may have to read or fill in when visiting your practice is available for download and easy to locate in either a Doc or a PDF format on the website
7. Provide visitors/patients with easy to use tools such as medical calculators. Let patients have the option of sharing the results displayed by these calculators with you directly via the website.